For marketing agencies

Your clients want predictive analytics. Here is how to offer it without hiring an engineer or building a platform.

Add a recurring per-client revenue stream. No engineering hire, no 12-month build, no co-branding. Vantage deploys four ML models on your clients' data, delivers predictions under your brand, and is invisible infrastructure. Your clients see your logo. Your agency earns the margin.

— THE AGENCY PROBLEM

Your clients are asking for predictive data. Most agencies are still handing them dashboards.

Data-driven marketing has become table stakes. The gap between what clients expect and what most agencies can actually deliver keeps widening, and clients notice.

WITHOUT A DATA EDGE
Clients churn when they hit a bad month and can't see why
Reporting is backward-looking. You explain what happened, not what's coming
Enterprise-grade analytics tools are out of reach for SMB client budgets
Building the stack in-house doesn't pencil out for fewer than 20 clients
WITH VANTAGE WHITE-LABEL
Churn prediction surfaces at-risk clients weeks before they disengage
Weekly predictive reports your clients can act on, delivered under your brand
SMB-accessible pricing. No need to pass on enterprise infrastructure costs
Plug in from day one. No engineering hire, no 12-month build
— THE PLATFORM

Four models. One new recurring revenue line per client.

Each client deployment generates a per-client monthly licence fee. Vantage runs automatically, pushing predictions weekly into their existing stack with no manual work from your team.

Vantage — licensed white-label under your agency brand

Four models. One recurring revenue stream.

Vantage is deployed per client on their own data, integrates via reverse ETL into Klaviyo, Braze, or HubSpot, and produces weekly prediction outputs your team can brief from and your clients can act on. Everything delivered under your brand. Thumbprint is invisible.

94% Risk
30-90 day prediction window

Churn prediction

Identifies customers likely to disengage 30–90 days ahead. Feeds directly into win-back flows.

Projected lifetime value

LTV forecasting

Projects per-customer lifetime value. Transforms acquisition reporting from ROAS to long-run profitability.

6a 12p 9p
Per-customer optimal window

Send-time optimisation

Per-customer send windows based on engagement history. Reduces fatigue, lifts open rates across the book.

Platform ROAS 8.4x
True ROAS 1.49x
LTV-adjusted attribution

Predictive ad reporting

Overlays LTV and churn on ad cohorts. Shows the downstream value of each campaign: the number clients actually care about.

Total Revenue
$0
Spend
$0
Wasted Ad Spend
$11,320
Blended ROAS
8.4x
— AI ALLOCATION INSIGHT

Shift $15,000 from
Google Ads to Meta Ads
over the next 14 days.

Projected to capture an estimated
+$30,000
in net-new monthly revenue
— model confidence signals
Model confidence
87%
Based on 90 days of clean campaign-level data
Data quality
High
30 days continuous — no gaps or anomalies detected
Historical accuracy
± 12%
Recommendations within this variance on back-tested data
— HOW WE CALCULATED THIS
Google reduction: −$15,000 × 1.49x true ROAS
−$22,350
Meta increase: +$15,000 × 3.52x true ROAS
+$52,800
Net projected gain
+$30,450
Projections assume current elasticity coefficients hold. Results vary. See variance range above.
Google Ads attributes revenue using last-click attribution — giving 100% of the conversion credit to the final ad clicked before purchase. This systematically overcounts branded search terms that customers use right before buying regardless of whether they saw an ad. Your Performance Max campaigns also claim credit for organic traffic, direct visits, and returning customers. Our Marketing Mix Model strips out these effects to isolate the revenue genuinely caused by incremental ad spend.
— CHANNEL PERFORMANCE
CHANNEL TRUE ROAS PLATFORM ROAS ELASTICITY
Meta Ads 3.52x 6.56x High ↑
Google Ads 1.49x 11.69x Low ↓
True ROAS calculated by Thumprint MMM. Platform ROAS as reported by ad platforms.
— BUDGET ALLOCATION
Current allocation
Google 58%
Meta 42%
↓ shift
Recommended allocation
— IMPLEMENTATION TIMELINE
1
Days 1–3: Reduce Google
daily budget by $500/day
2
Days 4–7: Increase Meta
daily budget by $500/day
3
Day 14: Full reallocation
complete — monitor true ROAS
— NEXT MODEL RUN
Tomorrow
6:00 AM UTC
Model running on schedule
Customers Evaluated
0
High Risk (>80%)
0
Total Dollars At Risk
$0
Sequences Triggered
340
Customer ID Segment Churn Risk Dollars At Risk Automated Action
CUST_8921 Power User 94% $1,240 SMS: High-Value Reactivation
CUST_2094 Cooling Off 87% $890
CUST_5532 Healthy 82% $450
CUST_1102 Cooling Off 89% $2,100 Alert: Account Manager
— WHITE-LABEL SPECIFICS

What "under your brand" actually means

Your brand. Your dashboard. Your client relationship.

Clients see your logo, your colours, your report template. Thumbprint is invisible infrastructure, never a co-brand.

Branding

Your logo. Your colours. Your report template.

Dashboards and weekly email reports are templated to your agency brand. Clients see your name, not ours. Thumbprint is a silent infrastructure partner, not a co-brand.

Isolation

Each client's data is fully isolated.

Multi-tenant architecture with client-level data separation. No cross-client data bleed. You can serve competing brands without concern.

Delivery

Weekly predictions delivered into your workflow.

Outputs arrive as formatted reports and CRM segment updates via reverse ETL. Your team briefs from them, your clients act on them. No new dashboard for anyone to learn.

Onboarding

New client live in two weeks.

Once data access is confirmed, onboarding takes roughly two weeks. We handle deployment; you handle the client relationship. First predictions ship before your next client review.

Support

You brief us. We never talk to your clients.

All technical support and model questions go through you. We train your account team to interpret and present outputs. The relationship with your clients stays yours, fully.

— CLIENT VALUE AT RISK

What is churn actually costing your client?

Input a client's metrics below to see conservative estimates of wasted spend and at-risk revenue based on our models. This is the conversation Vantage helps you lead.

Monthly Ad Spend
$50,000
Active Customers
5,000
Avg Customer Value (avg annual revenue per customer)
$2,000
Est. Monthly Wasted Ad Spend
$12,000
Est. Customers At Silent Churn Risk
108
Est. At-Risk Revenue Per Month
$47,952
Combined Revenue Exposure
$59,952
— FOR LARGER PARTNERSHIPS

Analytics consulting add-on

For enterprise accounts and high-value clients where the standard white-label licence isn't enough, the consulting add-on is applied per client, pairing your team with a dedicated strategist who works alongside your account leads on those specific engagements.

Add-on

Dedicated analytics strategist

A named point of contact who knows your client book, understands your positioning, and can brief your team on model outputs in the context of each client's business, not just the data.

Custom model tuning

Threshold adjustments, segment-specific churn windows, and LTV model calibration tailored to how each client's customers actually behave, not off-the-shelf defaults.

Quarterly business reviews

Structured reviews of platform performance across your client portfolio. We surface cross-client patterns, flag expansion opportunities, and recommend where to deploy additional models.

Priority onboarding & SLA

New client deployments in one week instead of two. Guaranteed response times on model questions and technical support. Dedicated Slack channel for your team.

— HOW IT STARTS

From first conversation to first client live

01

Partnership call

45 minutes. We assess your client base for platform fit, walk through a live demo on synthetic data, and answer the questions above in full.

02

Client qualification

We work through your book together to identify which clients meet the data maturity threshold. You'll get a clear list of who's ready now versus who needs 3–6 months of data first.

03

Team onboarding and brand setup

Your account team learns to interpret and present outputs. Dashboard and report templates are configured to your brand. This takes one week.

04

First client deployed. Predictions live in two weeks.

We handle deployment. First predictions ship into your client's Klaviyo segments and your branded Looker dashboard within two weeks of data access.

See it live

See exactly what your clients would receive before committing to anything.

Book a 45-minute demo. We'll use a pre-loaded synthetic client so you can walk through the full output: the dashboard, the weekly report, and the CRM segment updates your clients would act on.

Book a demo

No commitment required. Demo uses synthetic data. No client information needed.