Thumprint deploys enterprise-grade ML models on your customer data, predicting churn, forecasting LTV, and identifying wasted ad spend before it compounds.
You're running ads, sending emails, and watching your dashboard. But the underlying data is speaking a different language than your tools.
ROAS looks fine in aggregate, but some cohorts are profitable and others aren't. Customers are churning silently. And the signal that could fix all of it is sitting in BigQuery with no path to the people who need it.
Platform attribution takes credit for sales you already owned. You're scaling spend into diminishing returns without knowing it.
They don't unsubscribe. They just stop buying. By the time revenue drops, the reactivation window has already closed.
Some customers want daily sends. Others will unsubscribe if you email twice a week. Your platform doesn't know the difference.
You're optimising for first-order ROAS, not lifetime value. The customers worth acquiring most look identical to unprofitable ones, in your current reporting.
Deploys directly on your customer data, integrates with your existing marketing stack via reverse ETL. No new dashboard to learn, no BI team required. Just weekly outputs in Klaviyo, Braze, or HubSpot.
| CHANNEL | TRUE ROAS | PLATFORM ROAS | ELASTICITY |
|---|---|---|---|
| Meta Ads | 3.52x | 6.56x | High ↑ |
| Google Ads | 1.49x | 11.69x | Low ↓ |
| Customer ID | Segment | Churn Risk | Dollars At Risk | Automated Action |
|---|---|---|---|---|
| CUST_8921 | Power User | 94% | $1,240 | SMS: High-Value Reactivation |
| CUST_2094 | Cooling Off | 87% | $890 | Email: Personalized Offer |
| CUST_5532 | Healthy | 82% | $450 | Email: Standard Win-Back |
| CUST_1102 | Cooling Off | 89% | $2,100 | Alert: Account Manager |
We assess your current data stack (order history, email platform, ad accounts) to confirm Vantage can run effectively and identify where the biggest gains are.
We deploy all four models on your data and wire them to your marketing stack via reverse ETL. Predictions flow directly into your CRM segments and ad audiences.
Every week, your team receives a formatted report with churn scores, LTV tiers, top at-risk customers, and recommended actions. Plain English, not a dashboard.
We can run paid advertising, email, and content on top of the intelligence layer, or train your team to run it themselves. Done-for-you or done-with-you.
"After the engagement ended, the client's team continued executing the full plan independently. The clearest possible signal that the work was built to last, not to create dependency."
— Multi-location specialty retail brand, North Idaho
Input your metrics below to see conservative estimates of wasted spend and at-risk revenue based on our models.
We'll assess your stack, identify where the biggest gains are, and tell you exactly what Vantage would surface on your data before you commit to anything.
No retainer required. Most audits take one week.